EdTech Trend 2018 for Your Business: Online Coaching, IoT, Augmented Reality and Much More

These days, more and more experts from various industries discuss the increasing trend of EdTech and its boost in 2018. So, we decided to explore the business opportunities of this trend a little bit deeper. Which education technologies can you use for your own profit and why is it even supposed to matter to you? Here are some discoveries based on the opinion of current EdTech leaders.


Top 5 EdTech Trends for 2018
#1 Mobile Apps
#2 Internet of Things (IoT)
#3 Enterprise Worldwide-Available Video Platforms
#4 Institutions Prefer Data-Driven Decisions
#5 Digitalization of Educational Materials and Students’ Assignments
How to Get the Price Quote for Your Own EdTech Application  

What is EdTech?

Simply put, the educational technology, referred as EdTech, is an IT branch that has a single goal of developing, managing and using the special tools for educational purposes and its promotion. This includes EdTech software and hardware products, and various processes which can assist in simplifying and improving the learning experience. Educational technology assimilates the application of both IT tools and educational theoretics.

But don’t make a quick conclusion that this area is highly specialized and narrow. No, the EdTech trend is far more promising and covers up a number of niches such as the computer and mobile-based training, augmented reality in education process, online coaching, learning theory and much more. Here are some intellectual and development  aspects of educational technology that describe it well enough:

  • EdTech tools combined with media assistance can help to spread the knowledge on a wider scale, along with its development and public exchange.
  • EdTech for learning management systems (LMS) and education management information systems (EMIS) greatly simplify the students and curriculum management and result in huge time and money savings.
  • EdTech software implemented for the back-office management provided owners with the tools to create training logistics and budget management systems, and learning record stores (LRS) for storing the learning data and its analysis.
  • The educational subject of EdTech can be called "Computer Studies" or "Information and communications technology".

Furthermore, it shows that your startup or business brand will most likely be among those who can benefit from the advanced development of EdTech or you’ll be able to contribute to its growth in some ways. You’ve probably heard about the advanced platforms Alma and Engrade – the services with one-stop solutions for teachers and educational organizations. This is the best example of how far the EdTech trend can take us in 2018. However, most of the strongest educators still aren’t equipped enough with technological tools which could be used to teach their disciplines. These experts are the first who tell us that there are many challenges when it comes to following the EdTech trend. Which brings up a topic of the need for skilled EdTech software developers that increases with each day.

EdTech services in 2018

For instance, there is just one condition for the EdTech tool to become valuable and successful – it must be developed and applied correctly in order to make some industrial changes for both educators and users. What comes to mind is that video streaming processes like online coaching lessons, reporting, and recorded conferences must be represented by seamless and flawless features. Same goes for the communication options in the EdTech applications – they have to open up the doors for farther-reaching possibilities for educational institutions.

EdTech software or hardware must be developed with the clear understanding of educational problems and current ways that could potentially transform students progress management, budget handling, alumni snapshots database and so on. This is the reason why the increasing trend of EdTech effective solutions is a hot topic of discussion between educational professionals, tech investors, and software developers. Making this technology accessible, strategically useful and reliable for superior educational institutions will greatly impact the future of the learning process.

Top 5 EdTech Trends for 2018

Now, let’s see which areas of the EdTech trend are on top of the list these days.

#1 Mobile Apps

There is an obvious fact that the app stores offer users and organizations dozens of modern EdTech applications for various purposes. So more and more educational institutions adopt mobile technology EdTech trend, which allows transforming the learning process with the world-wide affordable VR and AR tools. We already covered the prospects of using the augmented reality in education but it’s worth mentioning that our smartphones, indeed, impact our learning by making available at any moment of the day, and also more collaborative and effective.

The implementation of mobile technology was already proved to be successful by numerous educational organizations across the globe. User-friendly mobile apps totally simplify the work for both educators and students inside and out the classroom excluding the degree of the need to be present in particular location. People can gain the education information from any spot in the world. In addition, at the same time, the educators can gather up the analytical data about users’ behavior within the apps, which allow making valuable improvements for both the software and learning process. However, as we said earlier, EdTech apps require great development and programming skills and couldn’t be handled by amateurs.

#2 Internet of Things (IoT)

Recent popularity of the IoT technology showed that most of the modern people began understanding and adopting this trend for their everyday needs. Smart cars, phones, watches and personal assistants (hello there, Siri, Alexa and Cortana), along with the smart sensors, heavy equipment and the potential development of smart cities in the nearest future. We’re witnessing it all, but many of us forget about huge opportunities the IoT opened up for the EdTech industry.

Read Also: The Top 5 IoT Security Challenges in 2018

The usage of the Internet of Things combined with the advanced scientifically approved algorithms promises the possibility of developing the systems which would generate the data assets that with the power of the cloud would allow scientist to make smart decisions with minimal inaccuracy. For example, the College of Agricultural Sciences in Oregon already works on creating a precision agriculture curriculum with a goal to generate and use the data that will help farmers to make the best possible decisions in order to achieve the highest results.

EdTech world - services and IoT

Such multi-term curriculums will provide educators with the means to teach students around the world on how to build and develop the smart equipment that will interact with the cloud for the better decision outcome. This approach opens up the multitude of opportunities to expand use cases from every industrial and scientific field.  

#3 Enterprise Worldwide-Available Video Platforms

One of the most interesting and truly anticipated, the EdTech trend that suggests creating the online video services with the enterprise capabilities in the fields of recording, editing and providing various educational videos for the public access. We’re facing the time when, on a technological scale, educational institutions finally began to consider the multidimensional perspectives of videos. It doesn't matter anymore where or with which device or equipment the video was taken because everything can be connected on the Web in our digital age.

So, the most important requirements to the enterprise video platforms will be the following:

  • Easiness of use
  • Wider accessibility
  • High compatibility
  • Modularity
  • Compliance with standards for formats, integrations and the data itself

Nowadays, we all have a video tool of some sort in our pockets, which gives both amateurs and professionals an ability to share their knowledge with the world, to educate people through various video materials from a long distance. We already embraced the EdTech trend of online coaching via social media platforms and messengers, so it’s only reasonable that the demand for educational enterprise video hosting service is growing increasingly. It will help people from any profession or institutional departments coordinate their activities and find the necessary video materials for their work or learning and researching process.

#4 Institutions Prefer Data-Driven Decisions

The increasing trend of EdTech also led to this point where the world of big data makes business owners operate based on the data-driven decisions. Therefore, it is now necessary to have a data and information management systems to achieve the best results possible. The big data concept has been creating the buzz for the last couple of years and educational centers made a great progress in applying the gathered data to improve the retention rate and students’ success.

The unified approach to data standardization will help the educational institutions not only to capture, better process and manage the appropriate information but also to understand how this data was collected, analyzed and stored. We will be able to think strategically about why the particular data is being requested and how it can help for future improvements in teaching resources, services, locations, and overall user experience.

Read Also: AI-Powered Concierge App: How to Launch a New Way of Business in 2018-2019

However, this field still is not explored to a satisfying degree and there is a lot of work to do in order to improve the data collecting algorithms and establish a safe environment for the data-driven decisions to be made appropriately.

#5 Digitalization of Educational Materials and Students’ Assignments

There is a wide range of benefits that the EdTech trend brings into the learning process which includes:

  • Higher interaction level between students and educators,
  • Online practice lessons,
  • Judgments exchange,
  • Distance individual and group problem solving,
  • More entertaining learning experience,
  • Higher students’ exam scores,
  • Active learning methods,
  • Valuable analytical options,
  • Users feedback.

The success of EdTech trend, actually, was proven by the YouTube platform that now has a billion hours of content watched by users each day, a great percentage of which goes to the educational videos (lectures, webinars, etc). All educational materials can now be transformed into some type of digital content – you can get a degree by completing the course on a fully online basis. Platforms like Udemy and  EDX offer users a wide range of possibilities to learn numerous disciplines via dozens of online educational materials.  

EdTech trends in 2018

AIso the digitalization of assignments made the life of both teachers and students much easier since we all prefer to use our smart devices and not the pen and paper, not anymore. Why bother when we have digital tools for data visualization, dynamic storytelling and content curation. In addition, using the EdTech educators are able to create new forms of student work across all disciplines and engage learners in a collaborative approach to their assignments.

But the time has come when the learning process requires to take actions in the IT development field and move from the simplest to more complex EdTech tools, which will operate on sophisticated filtering features, personalized algorithms and hybrid courses.

How to Get the Price Quote for Your Own EdTech Application  

Summing up the topic of how the EdTech trend can benefit your startup, there would be no better time than now to capitalize on the portability and data-driven nature of EdTech. You can create the next disruptive software that will impact the outcome for all – the educators, institutions and students. Developers and scientists have to continue their progressive work in the area of EdTech trends to create new advanced systems and infrastructures which will overcome the traditional learning platforms.

This leads to the reasonable questions like how much would it cost and how do you start the development process?

First, you’d have to choose the type of a software you want to build:

  1. EdTech that will enhance the student’s experience.
  2. EdTech designed to help educators and professors.
  3. Specific technology for coordination and consolidation of institutional efforts and materials.

As for the cost of such software, there are numerous factors that would affect the final number. Some EdTech developers list their fixed prices, others don’t because they know how difficult it can be to consider the full scope of the project just on its early stages. At TecSynt, we prefer the flexible approach because we believe that every case is unique and there could be no fixed price for two different projects even from the same industry.

After you send us a request for proposal, our project managers will make an estimate based on the details of your project. If there would be some questions regarding your idea and the features you want to implement, they will discuss them closely with you and our developers.

No matter the level of sophistication you’d be asking for in your application, our team will provide the best possible solution. In general, the estimation process takes us a day or two, after which you’d get official price quote with reasonable numbers in it. We offer a crystal clear pricing policy and you won’t be overcharged with some ghostly fees. If everything is satisfying and you’d be ready to start we’ll immediately gather up the team responsible for your project. The first step we take is always a brainstorm with you taking part in it too and controlling the further roadmap of the actual development.  

We’re in touch with you almost 24/7 – whenever you need to clear things out, check on the progress or add some requirements our developers and project managers are ready to contact you in any way that suits you. Our work is based on a simple principle of maximum flexibility – we make everything easier for you from start to finish line.

The article was written based on the Campus Technology Magazine research.

Read Next

What Do Educational Mobile Applications Do?
What Do Educational Mobile Applications Do?
How Much Does Augmented Reality App Development Cost in 2018?
How Much Does Augmented Reality App Development Cost in 2018?
Top 5 Issues That Business Owners Should Keep an Eye on When Building a Tech Startup Team
Top 5 Issues That Business Owners Should Keep an Eye on When Building a Tech Startup Team
Don’t leave us hanging!
Get in Touch